16 Pieces of Content for Beauty Brands: Behind the Scenes Content

Watch the video below as we talk about 16 pieces of content that are essential for beauty brands.

Every week we will focus on 1 piece of content and go in-depth as to why it’s important for beauty brands.

In this video you will learn about creating a retro shoot campaign:

Showcasing Authenticity and Brand Storytelling: The "behind the scenes" content offers viewers a glimpse into the brand’s creative process, showcasing the hard work and attention to detail behind product campaigns. This type of content builds authenticity, humanizing the brand and giving the audience a deeper connection to its values and craftsmanship.

Elevating Brand Perception: By revealing the effort that goes into creating visually compelling campaigns, the video helps elevate the brand’s image. It demonstrates professionalism and commitment to high-quality production, which can enhance the viewer’s perception of the brand and its products.


Maximizing Content Efficiency: Behind-the-scenes footage can be repurposed into multiple pieces of content, enabling the brand to create a variety of posts from one campaign. This strategy ensures that the viewer sees different aspects of the same campaign, increasing engagement and reinforcing the brand message across platforms.

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You might wonder why we're generously sharing these creative content marketing strategies.

Before we engage with any brand, our priority is to ensure their marketing strategies are primed and ready. This ensures they can immediately embark on creating tailored content for their ideal avatars.

Without purposeful content, your outreach efforts risk falling flat.

Our expertise lies in collaborating with beauty brands, and our ultimate goal is to witness your success through the implementation of creative content strategies.

We're committed to helping you excel in reaching your target audience with precisely curated content.

Book a discovery call even if you feel like you aren’t ready for our services, we would love to point you in the right direction.

Brands we’ve worked with

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