Creative Content of the Month: Fenty Beauty
Watch the video below as we review creative content from other beauty brands and how you can use it to create better content for your beauty brand.
You will learn the following things watching this video:
1. Creative Appeal and Audience Engagement: The video showcases a high-production, cinematic ad from Fenty Beauty, effectively using stunning visuals and a back-and-forth transition between "before" and "after" looks to engage the audience. It subtly encourages viewers to connect with the brand without directly pushing sales, creating a desire for the product through storytelling.
2. Strategic Seasonal Timing: The ad plays holiday music, hinting at the upcoming Christmas season, even though it’s released two months early. This approach is designed to align with seasonal consumer anticipation, positioning the product as a must-have during key holiday shopping periods.
3. High-Quality Production for Brand Visibility: The video emphasizes that producing elevated, luxury-style content can significantly boost brand visibility, particularly for newer brands. Fenty Beauty’s creative direction is praised as an example to follow for companies looking to increase their reach and appeal to a wide demographic range through polished, visually appealing ads.
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You might wonder why we're generously sharing these creative content marketing strategies.
Before we engage with any brand, our priority is to ensure their marketing strategies are primed and ready. This ensures they can immediately embark on creating tailored content for their ideal avatars.
Without purposeful content, your outreach efforts risk falling flat.
Our expertise lies in collaborating with beauty brands, and our ultimate goal is to witness your success through the implementation of creative content strategies.
We're committed to helping you excel in reaching your target audience with precisely curated content.
Book a discovery call even if you feel like you aren’t ready for our services, we would love to point you in the right direction.
